The CMO Demand Generation Report for the Board
How to communicate the marketing data that matters (and look like a rock star marketer!)
The modern marketer needs to be completely in tune with how marketing is contributing to revenue and understand the marketing and sales funnel in detail. Demand generation now lies at the very heart of the modern CMO's role. So what are the metrics the Board really care about?
In this eBook you will learn about:
- The role of the modern CMO
- The key metrics your Board want to see
- How to present impactful marketing data
Sounds good? Download our free eBook and make an impact with the Board.